Christie’s successfully auctioned “Chợ ở Tonkin” by Jos Henri Ponchin for 12 billion VND.

Christie’s Auction Record: "Chợ ở Tonkin" by Jos Henri Ponchin Sells for 12 Billion VND

The painting “Chợ ở Tonkin” by artist Jos Henri Ponchin created a sensation at the Christie’s auction, surpassing its initial estimate and fetching an impressive price. This oil painting not only vividly depicts the atmosphere of a market in northern Vietnam in the early 20th century but also showcases a unique blend of Western artistic style and the distinct cultural elements of the East. The outstanding success of Chợ ở Tonkin”  has affirmed the artistic value and historical significance of Indochinese artworks in the international art market.

The Painting “Chợ ở Tonkin” Sets a Record at Christie’s Auction

Chợ ở Tonkin" by Jos Henri Ponchin
Chợ ở Tonkin” by Jos Henri Ponchin

On March 29, 2025, the renowned auction house Christie’s hosted a pivotal event, where the painting Market in Tonkin by the French artist Jos Henri Ponchin became the centerpiece of global art collectors’ attention. The piece, which vividly captures the essence of life and landscape in Vietnam, quickly attracted significant interest from international bidders, thanks to its unique blend of cultural richness and historical significance.

The painting, completed in 1930, showcases a bustling market scene in northern Vietnam, offering a glimpse into the daily life of the people during the early 20th century. Its vibrant colors and meticulous details not only reflect Ponchin’s exceptional technical skill but also serve as a powerful visual representation of the region’s history and traditions.

After a series of heated bidding wars, Market in Tonkin ultimately sold for 3,528,000 HKD (approximately 12 billion VND), a price that far exceeded the initial estimates of 240,000 to 350,000 HKD. This result not only set a new record for the painting but also marked a significant milestone in the growing global appreciation for Indochinese art.

This historic sale underscores the increasing recognition of Southeast Asian artworks in the international art market, a reflection of the ongoing interest in the cultural and historical narratives they carry. It highlights the enduring relevance of art from the Indochina region, which continues to captivate collectors and art enthusiasts worldwide. The success of Market in Tonkin at Christie’s further solidifies the importance of preserving and promoting the artistic legacies of Vietnam and the broader Indochinese region, paving the way for future opportunities in the global art scene.

Auction Details for “Chợ ở Tonkin”

Initial Estimate: 240,000 – 350,000 HKD
Final Sale Price: 3,528,000 HKD (~12 billion VND)
Auction Date: March 29, 2025
Auction House: Christie’s

Achieving a sale price multiple times higher than the initial estimate, Chợ ở Tonkin has solidified its status as a coveted piece in global art circles, emphasizing the enduring value of Indochinese paintings.

The Artistic Value of “Chợ ở Tonkin”

Tonkin, a term deeply rooted in history, is closely associated with the formation and development of northern Vietnam. Originally, the word “Tonkin” came from “Đông Kinh,” the ancient name for Hanoi during the Lê Dynasty. However, during the French colonial period, the term was broadened to refer not only to Hanoi but also to the entire northern region of Vietnam.

During the colonial era, Tonkin was not just a singular region but encompassed several provinces, sharing common historical, cultural, and economic characteristics. The traditional elements of the Vietnamese people in the North intertwined with the influence of the colonial period, creating a new identity for the land.

The administrative division under French rule split Vietnam into three regions: Tonkin (Northern Vietnam), Annam (Central Vietnam), and Cochinchine (Southern Vietnam). This division not only reflected geographical features but also marked profound changes in the lives, culture, and economy of each region.

When we mention the painting “Chợ ở Tonkin”, it is not just an image of a familiar street in Hanoi but a depiction that reflects the life, culture, and vibrant pace of life in northern Vietnam during the early 20th century. This was a period full of upheavals, yet rich in national identity, beautifully captured through the brushstrokes of the artist.

The Artistic Value of “Chợ ở Tonkin”

With each masterful stroke, Jos Henri Ponchin transforms Chợ ở Tonkin into more than just a painting—it becomes a portal into a vibrant, enigmatic past. Created in 1930, this expansive oil-on-canvas work (200 x 294 cm) immortalizes the lively spirit of a traditional market in Tonkin, northern Vietnam, during the early 20th century.

Poncins brushstrokes seem to carry the viewer through time, reviving the bustling everyday scenes. The array of diverse faces, the calls of vendors, and the quick steps amidst baskets of goods merge into a captivating symphony of color and sound, evoking the essence of a bygone era.

While the work bears the hallmarks of Western artistic influence, every subtle detail radiates the soul of Vietnam. Each line and hue encapsulates the culture and daily rhythms of northern Vietnam, reflecting a world that is both distant and intimately familiar.

Chợ ở Tonkin is not only striking in its visual appeal but also serves as a profound repository of artistic and historical value—a timeless relic that recalls memories long past, yet vividly preserved in Ponchin’s exquisite strokes.

Tonkin – Origins and Historical Significance

The term “Tonkin” has profound historical roots, originating from “Đông Kinh,” the ancient name for Hanoi during the Lê Dynasty. Under French colonial rule, “Tonkin” referred to the broader northern region of Vietnam, encompassing multiple provinces.

During the colonial era, Vietnam was administratively divided into Tonkin (North), Annam (Central), and Cochinchina (South). This division reshaped economic, cultural, and social landscapes, leaving a lasting imprint on Vietnamese identity.

When analyzing Chợ ở Tonkin, it is essential to view it beyond its artistic merit – it is a visual documentation of a significant historical period, capturing the essence of Vietnam during its transformative years.

“Chợ ở Tonkin” Sets a Record With a Price Beyond Expectations

Exceeding all expectations, Chợ ở Tonkin has set a new benchmark for Indochinese paintings. The remarkable 12 billion VND sale underscores the growing appreciation for Southeast Asian art, blending historical authenticity with artistic excellence.

Ponchin’s masterful depiction of Vietnamese life offers a window into the past, preserving the vibrancy of a time that is otherwise fading from memory. The painting’s universal appeal—its storytelling, cultural richness, and artistic execution—solidifies its place as a treasured masterpiece.

This record-breaking sale also strengthens Christie’s reputation as a leading auction house for rare and historically significant artworks. Chợ ở Tonkin has now transcended its origins, becoming not just a Vietnamese legacy but a global cultural treasure.

Conclusion

The auction of Chợ ở Tonkin marks a pivotal moment in the art world, reinforcing the increasing recognition of Indochinese masterpieces. The success of this sale opens new doors for Southeast Asian art and further cements its position in global art history.

With a groundbreaking sale price of 12 billion VND, Ponchin’s work highlights the timeless allure of Vietnam’s urban landscapes. For collectors and enthusiasts passionate about Indochinese art, this event signals a thriving future for the appreciation and preservation of Southeast Asian artistic heritage.

For those eager to explore more about Hanoi’s artistic heritage, visiting Nguyen Art Gallery offers a deeper dive into remarkable works that celebrate Vietnam’s storied past.

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